Thursday, July 28, 2011

Top Ten Beer Advertising

1)“Big Ad” for Carlton Draught – George Patterson Y&R/Melbourne (2006)



2)“Wassup?” for Budweiser – DDB/Chicago (2000)




3)“Noitulove” for Guinness – AMV BBDO/London (2006)




4)“Pure Waters” for Lion Nathan (Boags) – Publicis Mojo/Millers Point (2010)



5)“Surfers” for Guinness – AMV BBDO/London (2000)



6)“Dude” for Bud Light – DDB/Chicago (2008)



7)“Rollerblading” for Dos Equis – Euro RSCG/New York (2009)

8)“Jai Alai” for Dos Equis – Euro RSCG/New York (2010)



9)“Tiger – Taste in this Life” for DB Brewery – Saatchi & Saatchi/Auckland (2007)



“Mr. Really, Really, Really Bad Dancer” for Bud Light – DDB/Chicago (2004)


The Top Beer Advetising feature attracted over 17,000 views online over the course of a month on The One Club website. The spots are available for viewing at

The Ship Song Project



Sydney Opera House is running “The Ship Song Project“, using a massive variety of performing artists associated with the the venue to reinterpret scratch Cave’s iconic song. Originally performed by scratch Cave and the Bad Seeds on their 1990 baby book The Good teenager, the Ship Song is now performed by Neil Finn, Kev Carmody and The Australian Ballet, Sarah Blasko, John Bell, Angus and Julia Stone, Paul Kelly and Bangarra Dance Theatre, soft toy Tahu Rhodes and Opera Australia, Martha Wainwright, Katie Noonan and The Sydney Symphony, The Temper Trap, Daniel Johns and the Australian Chamber Orchestra. The Project was designed to undo the doors of the building to all and display case the broad range of artists and performers who create installation of wonder on a regular basis inside the famous sails. Substantial developments in the diversity and depth of encoding substantiate the role of SOH as an manageable cultural core pro Sydneysiders, domestic and large-scale audiences
The 4 minutes 45 seconds position takes viewers on a beautiful, voyeuristic journey through dummy run quarters and in secret chasms of the House while capturing every one comedian in an intimate performance of the same song ahead of his or her dusk musical. Some are in final dummy run, certain in a no noise flash of reflection. Click on the image underneath to games the film in YouTube (HD)

The Ship Song Project is a love song tribute to Sydney Opera House’s place in Australia’s cultural fabric. It is a celebration of the artists, architecture and interior workings of this building which has arguably the world’s the majority famous external. It is and a call to arms to the convergence next to huge to move toward and experience ‘The House’, to move toward and ‘make a little history’ with the artists and performers with the purpose of inhabit the iconic pioneering.

The composition film is being shared on the Ship Song Project YouTube channel, social media channels and traditional broadcast, while composer Elliot Wheeler’s new-fangled agreement of ‘The Ship Song’ has be released on iTunes and other selected channels. Documentary maker Greg Appel has directed a 30 precise documentary featuring behind the scenes interviews with the artists, residents and creators of The Ship Song project, to be screened this month on FOXTEL. The story is narrated by Australian actor, man Pearce. Selections from the documentary are open on the Ship Song Project YouTube channel.

The Ship Song Project was industrial next to Three Drunk Monkeys, Sydney, by executive creative directors Justin Drape and Scott Nowell, creative director/art director/copywriter Noah Regan, copywriter Simone Louis, head of broadcast Thea Carone, production coordinator Lauren O’Shea, designer Mike Witcombe, art buyer Alice Quiddington, assembly story director Dan Beaumont, content director Suzy Coman, content administrator Kate Behne, working with Sydney Opera House head of marketing pro performing arts Stephen O’Connor, director marketing, communications and customer services VIctoria Doidge.

The Monkey’s Creative Director Noah Regan alleged: “This project has been a dedicated labour of love. Throughout the process two things drove everybody involved; their deep love of The House and everything it stands pro and a passion pro the beautiful scratch Cave song and how appropriate it is pro this theory. We feel we’ve bent something all Australian can be proud of and share and the earth can grasp.”

Sydney Opera House Director Marketing and Communications Victoria Doidge alleged: “We adjust not at home to create a cut of content with the purpose of would celebrate the House’s role in the large-scale creative convergence and as an icon pro Australia. Our content strategy aims to democratise the creative experience pro as expansive an audience as achievable veto make a difference somewhere they are - in burden so we take performances away from the confines of our stages to be enjoyed online, mobile or watching television. The calibre of the artists who volunteered in this project is testament to the House’s special place in our state-run awareness. We couldn’t be happier with this beautiful reading of solitary of Australia’s the majority beloved love songs”.

Filming was shot greater than a 10-month phase by director Paul Goldman via Exit Films with producer Caroline David.

Happy Box by Mc Donald 2011 from UK



Media agency: OMD UK Production
Company: Moxie Pictures
Director: Neil Gorringe
Editor: James Rosen
Post-production: MPC Audio / Wave Studios
Advertising Agency: Leo Burnett, ,
Creative Officer: Mark Tutssel Creative
Directors: Tony Malcolm, Guy Moore Copywriters
Art directors: Trevor Webb, Sarah Clift Planners: Matthew Watts, Ben Fox

Old Spice Guy Duel

Fabio vs Isiah! Fabio is back and has on hand a ‘duel’ with Isaiah Mustaffa (the ‘old’ Old Spice Guy). This is pretty funny, specifically leave your brain switched to ‘silly’ once you watch it.


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