Make Money With Website Advertising

There are so many ways to make money with website advertising, it doesn’t matter what type of website you have. If you have a small one page website that tells about your hobby of stamp collecting, it can make money. If you have a blog where you detail hum drum everyday experiences in your life, it can make you money as well.

Money is the energy that powers the world wide web. Everyone from the mom and pop restaurant down the street from you, to large multi national corporations use the world wide web to make money, and as more and more people turn off their television sets in favor of the internet, it’s a trend that is expected to grow. Here are just a few ways you can make money with your website.

1. Advertise your goods and services online.
This method is used by business owners who build websites to drive traffic to their businesses. For instance, a plumber can’t fix your sink over the internet, but he can give his phone number, talk about his company, and advertise his prices. No money is exchanged online, but when customers hire this plumber because they learned of his company online, the plumber has successfully used his website to make money.

2. Sell Your Goods and Services Online.
This method takes advertising online just a step further. Your products and services are advertised on your website, but the customer has an option of paying for them without meeting the seller face to face. Most websites of this nature are equipped with what is called a “shopping cart”. The Shopping Cart feature allows the customer to pay for the item using a credit card or a Pay Pal account. You will then be responsible for shipping the merchandise to the customer.

3. Allow Others to Advertise on Your website.
Even if you don’t have any goods or services to sell, you can still make money with website adspace. With this method, the more popular your site is, the more money you will make. Two popular methods that advertisers use are banners and contextual ads. A banner is a small, self contained advertisement that usually appears somewhere near the top of your web page. When someone clicks on this ad, they are taken to the advertisers website and you make money . Contextual advertising is a bit different. With contextual advertising, your page is scanned for content, and ads are place on your site related to that content. For instance, if you have a website about gardening, an ad for fertilizer might appear. The most popular contextual advertising company is Google Adsense.

4. Write Ads for Others on Your Website.
The most popular way to do this is to make money with website blogs. This is a good way to make money online, but it’s not something that happens right away. Most companies that hire bloggers to write adds for them require that the blog be at least 90 days old with no period of inactivity over 7 days, and that it have original non-advertisement quality content. This method is not recommended for those who don’t like to write.

To make money with website advertising isn’t something that only a lucky few can do. Chances are that if you have a website you can explore some of these methods and start making money right away. How much money you make depends on how innovative you are and how much work you want to put into it.

Balancing SEO and Other Forms Of Advertising

Search engines are by and far the largest supplier of traffic to
your web site. Moreover, its targeted, meaning the visitors that
arrive at your site were looking for information that you are
delivering. At least this is the goal of the search engines: to
deliver high quality results to web surfers.

Recent major changes in Google, Yahoo and MSN have put the
internet market however in a frenzy. As the search engines battle
it out to be the one producing the highest quality results by
frequently altering their index algorithm, search engine
optimization has taken an almost obsessive importance.

The problem I see is that the battle is not going to end soon and
repeatedly trying to stay ahead by optimizing after each re-
indexing is truly a never ending battle. A balance must be struck
between search engine advertising and other online venues.

Starting out with an online home business business is
intimidating. There is pressure to build a quality site, offer
valuable information, promote, build subscribers,...and the list
goes on and on. Having a few different forms of advertising that
you slowly utilize can payoff big in the long run. With a market
that can change on an hourly basis, you musn't focus too heavily
on any single form of site promotion.

Think of it as your advertising bag of goodies. You reach in and
pull out one method and give it a try. Don't dump all of your
resources into it. Spread them out. Reach in and pick another,
until you have a few in the works. Now pause and see which is
working. Tweak a bit here and there and sit back again.
Continuously re-evaluating your advertising campaigns, you will
begin to grow a deep feeling as to which works for your online
business.

Here are a few types of advertising for your home business you
should consider:

(1) Classified Ads - cheap and short to write.
(2) Article submission - write an article and post for free.
The rewards reaped can be enormous in the long term.
(3) Paid ads in E-Zines - hit those seldom used small niche
markets!
(4) Link exchange - can you bring in traffic from another
site? You betcha!
(5) Newsgroup and Discussion lists - join in on discussions
and pass out a small blurb about your business at the end.
(6) Sig files - after all your online! Make use of all of the
emails you send out daily.
(7) Flyers - yep, offline!

The bottom line here is not to stagnate. Search engines are
important but not the only way to promote. Its better to balance
your site optimization with other promotion strategies. If one
method fails you at least have others to fall back on.